They called me photoelliott
Once upon a time I was the photography counselor at a summer camp. Then I created A Digital Guy, LLC and worked in commercial photography production for 25 years. When my daughter became a camper, and I saw how camps did media production my first thought was, “why aren’t they doing this the easy way”
My Approach
Media managers, and IT professionals call it hub and spoke concepts, some professionals call it “single source of truth”. Its how every studio and advertising agency does it… create a massive library of beautiful stills and videos and then make that content available to anyone who needs to see it or post it.
Simple ideas
Stop chasing fads, create beautiful photography and video that parents want to see, share it with them, then use it to increase your camps visibility. KISS
Lasting impact
Parents make a big investment into their child’s camp life. Delivering images that aren’t just sharable, but make it onto the mantle piece and onto the refrigerator is part of their expectation now.